Are you searching for a Perfect job or looking for new opportunity then myfinancenews.co.uk is best choice for you to search your dream Job.
Job Opening details:-
Company Name :- Kotak Securities
Position Name :- Product Marketing
Company Location :- Mumbai, Maharashtra
Job Category :- Jobs in Pune
Full Job Description :-
– Engage with the Product Manager/Business Heads to develop understanding on product attributes, customer segments, and positioning understanding for communication consistency
– Demonstrate reasonable knowledge and expertise on business challenges and targets for the year for the various products under the portfolio handled
– Develop communication through collaborations with advertising agencies/in-house design teams as per organizational guidelines for various Product Marketing campaigns to:-
Build product awareness to drive engagement and cross-sell
Drive product objectives to deepen client relationships
Engage and activate clients to reduce attrition levels
– Effectively use Marketing elements & channels for communication
– Work towards improving the efficacy of the communication as measured through quantitative parameters
· Unique Open Rate (UOR)
· Unique Click Rates (UCR)/ Customer response to communication for rest
· Other key objectives/measurements
– Track competition (E-commerce players, BFSI Players, and Others) to understand the latest trends/best practices and implement them quickly
– Refer to research for insight mining (understanding triggers and barriers) and apply it for developing effective communication
– Use A/B testing to continuously improve efficacy and build learning of what works and what doesn’t
– Work on innovations and leveraging technology for client outreach and response efficacy
Disclaimer : myfinancenews.co.uk is only helping our audience to check various job listing in various companies. We have not providing any job nor taking any registration fees. We have no legal responsibility over the details mentioned on our website. candidates are requested to check company profile before joining.